WWE posted the following:

“WWE is deeply saddened that Virgil Runnels, aka “The American Dream” Dusty Rhodes — WWE Hall of Famer, three-time NWA Champion and one of the most captivating and charismatic figures in sports entertainment history — passed away today at the age of 69.

Runnels became a hero to fans around the world thanks to his work ethic, his impassioned interviews and his indomitable spirit. Moreover, Runnels was a dedicated father to WWE Superstars Goldust (Dustin Runnels) and Stardust (Cody Runnels), a caring husband and a creative visionary who helped shape the landscape of WWE long after his in-ring career had ended.

WWE extends its sincerest condolences to Runnels’ family, friends and colleagues.”

TMZ is reporting the cause of death was “complications” caused by a fall

“Officials tell us … emergency personnel responded to Dusty’s home in Orlando, FL at 5:56 AM Wednesday morning after getting a call reporting a 69-year-old male had taken a fall.

Our sources tell us Dusty suffered “numerous complications” throughout the night … which ultimately proved fatal.”

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