WWE Reportedly Takes First Step Toward Potential Sale

Business has certainly picked up for WWE so far in 2023 as Vince McMahon has returned to the company to pursue a potential sale of WWE ahead of media rights negotiations.

CNBC is reporting that WWE has hired JPMorgan to advise the company on a potential sale according to people familiar with the situation. It was also noted that JPMorgan declined to comment and a WWE spokesperson could not be reached for comment.

People close to the situation who asked not to be named claimed that if a sale does happen it will likely happen at some point over the next three to six months. WWE’s current plan is to talk to potential buyers ahead of media rights negotiations.

WWE stock rose 17% on Friday due to speculation regarding a potential sale and it was noted that the company currently has a market capitalization of more than $6 billion dollars. CNBC lists the following companies as potential buyers:

– Comcast
– Fox
– Disney
– Warner Bros. Discovery
– Netflix
– Amazon
– Endeavor Group Holdings
– Liberty Media

WWE held an all hands on deck employee meeting on Friday where a potential sale was addressed. It was also emphasized that a sale might not happen, and it should not be assumed that it will. You can get more on that here.