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Recent Study Reveals The Audience That WWE Actually Attracts

It is thought that WWE brought in the PG era a few years ago because it was made aware to the company that they were becoming more and more popular with the younger generation.

It seems that whilst there are a lot of younger fans attending WWE Live events currently, a new study has revealed that the average WWE fan is actually much older.

Magna Global conducted a new study for Sports Business Daily Global where they revealed that back in 2000 the median age for professional wrestling fans was 28-years-old, this then increased to 33-years-old in 2006 and more than a decade later it seems that the median age of fans right now is 54.

This is an increase of 26 years since 2000, which means that many fans of The Attitude Era have actually remained fans and grown older.

It’s a shock that WWE’s average age isn’t a lot younger since the company has worked hard over the past few years to make their programming more child-friendly, toned down a lot of their famous match types and even banned blood being shown on live TV.

The numbers obviously don’t lie, but looking at the study as a whole, it seems that the older generation is the one watching sports at this current moment, with all sports listed with a median age of around 40, which means WWE needs to do something to bring in their younger demographic again.

Phillipa Hopwood

I'm a freelance wrestling writer, sports journalism graduate and trainee wrestler. I write for many other sites including Sky Sports and even run my own wrestling promotion. It's nice to stay busy. My Twitter is @SCFC_WWE :D

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Phillipa Hopwood

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