WWE has gone through some major changes over the last few years as Triple H took over creative in 2022. There have certainly been some big moments since then, but it’s no big secret that there are fans who are unhappy with the product WWE has been putting out in 2025. It seems that WWE will be focusing on creative more in the future as changes are being made behind the scenes.
BodySlam is reporting that over the last few days WWE has had meetings regarding their creative process and how it can be improved. Sources indicated that WWE is undergoing changes to the creative team that will improve the product.
According to the report Road Dogg will still be the head of creative for the Friday Night SmackDown brand, but it’s being said that there will be additions to the team that will make the blue brand more enjoyable moving forward.
It was also noted that despite the fact that WWE and TKO are bringing in record profits they know that the company needs to do better when it comes to creative, and the idea is to put together more enticing storylines as we head into 2026.